Press Room Home
Archived Press Releases Photo Requests Story Ideas Update Your Press Room Profile Press Contacts Visit CertainTeed.com Visit Building Knowledge Blog
Press Room Updates  
Get the latest updates directly to your inbox, homepage or Twitter.
EMAIL ALERTS
RSS
CertainTeed on Twitter CERTAINTEED ON TWITTER
CertainTeed on Facebook CERTAINTEED ON FACEBOOK

Find Archived Press Releases

Search
Date Range:
(optional)
mm/dd/yyyy
 to 
  previous release   |   next release 
print    |   share  SHARE 

download press release »01/28/2013

Bear Skin™ Joint Flashing Contributes to Weather-Tight Installation of CertainTeed® WeatherBoards™ Fiber Cement Siding With Clean, Seamless Appearance

(Valley Forge, Pa.) – CertainTeed Corporation is adding to its industry-leading portfolio of exterior siding solutions with the introduction of Bear Skin™ joint flashing. Designed to work with the company’s WeatherBoards™ Fiber Cement Lap Siding, Bear Skin is a durable, non-corrosive flashing material that prevents water and wind-driven rain from infiltrating the butt joints of lap siding.

Additionally, Bear Skin flashing is available in seven colors custom-matched to WeatherBoards ColorMax® colors, ensuring a seamless finish.

“Bear Skin strengthens CertainTeed’s position as the industry’s color leader by providing a tailored solution that achieves weather-tight lap joints without interrupting the beautiful finished appearance of our WeatherBoards,” said Matt Gibson, director of channel marketing for the CertainTeed Siding Products Group. “Plus, it’s extremely durable and easy to use, saving time on installation.”

Bear Skin flashing is easily installed by peeling the material from a pre-cut sheet and aligning the repositionable adhesive strip with joint gaps. A vertical color stripe aligns with the joint so that gaps are unnoticeable. The sheets are conveniently packaged and can be easily clipped to a belt or tool pouch for ease of installation.

Bear Skin carries a 20-year UV rating and can withstand temperatures ranging from -40°F to 180°F. Also, it meets 2009 International Building Code requirements for horizontal lap siding butt joint treatment.

CertainTeed’s WeatherBoards™ is a complete system of fiber cement lap and vertical siding, decorative shapes, soffit and trim, offering a broad array of design possibilities with the most realistic wood texture on the market. Made with a patented, sustainable formula containing pre-consumer recycled content and a manufacturing process that conserves energy and water, WeatherBoards has a Class A (1) flame spread rating and is impact-resistant. It is impervious to wood-boring insects, resists UV rays, will not rot and consistently outperforms wood siding. WeatherBoards feature a TrueTexture™ finish, which utilizes a direct transfer system from real cedar boards to create an authentic wood texture. The product is backed with a 50-year limited transferable product warranty with two-year SureStart™ protection covering both labor and materials. Also, WeatherBoards is the only fiber cement siding with a third-party certified life cycle assessment and contributes to LEED® credits for recycled content, regional availability and product transparency.

As the North American leader in siding products, CertainTeed offers Freedom of Choice™ that no other manufacturer can provide, with the most comprehensive spectrum of profiles and colors of polymer shakes, fiber cement siding, insulated siding, vinyl siding and trim for finishing touches. For more information, visit www.certainteed.com/freedomofchoice.

About CertainTeed
Through the responsible development of innovative and sustainable building products, CertainTeed, headquartered in Valley Forge, Pa., has helped shape the building products industry for more than 100 years. Founded in 1904 as General Roofing Manufacturing Company, the firm's slogan "Quality Made Certain, Satisfaction Guaranteed," quickly inspired the name CertainTeed. Today, CertainTeed® is North America’s leading brand of exterior and interior building products, including roofing, siding, fence, decking, railing, trim, foundations, pipe, insulation, gypsum, ceilings and access covers.

A subsidiary of Saint-Gobain, the world’s largest building products company, CertainTeed and its affiliates have more than 5,700 employees and more than 60 manufacturing facilities throughout the United States and Canada. Recognized as a 2009 and 2010 ENERGY STAR Partner of the Year by the U.S. Environmental Protection Agency, CertainTeed earned the 2011 and 2012 ENERGY STAR Sustained Excellence Award, the highest level of recognition for outstanding contributions to protecting the environment through energy efficiency. The group had total sales of approximately $3.3 billion in 2012. www.certainteed.com

###
>